THE PROJECT
To modernize its image and attract a younger clientele, we worked with Jardin de Ville to develop an original campaign that ran on platforms popular with young adults, such as Instagram Reels and TikTok. The campaign showcased the company's contemporary design and superior product quality, while reflecting a modern and dynamic lifestyle.
This digital strategy has enabled Jardin de Ville to renew its brand and reach a new audience, thus strengthening its position in the high-end outdoor furniture market.
"Collaborating with Paradoxall was a wonderful discovery. Their creative approach and understanding of our world immediately made the difference. At every stage, from design to completion, they were able to enhance the elegance and refinement of our collections. The result is both aesthetically pleasing and faithful to our vision, highlighting the art of outdoor living according to Jardin de Ville. A seamless, inspiring experience, and a result that met our expectations!"
Valerie F.
Artistic Director, Jardin de Ville
Global inspiration, Quebec conceptualization.
Inspired by global trends, Jardin de Ville's collections incorporate unique styles from distant regions, while being designed and crafted to withstand local temperatures, thanks to robust and durable materials.
